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Olmeca Tequila endorses responsible drinking; therefore we would like to recommend the following reading:
Responsible drinking guidelines outlined by the Industry Association for Responsible Alcohol use.


Shoprite and Checkers

The terms and conditions set out below ("Terms and Conditions") apply to the Olmeca Tequila Promotion ("Promotion") being run and administered by Pernod Ricard ("Promoter" or "us" or "we"). These Terms and Conditions will prevail in the event of any conflict or inconsistency with any other communications sent to you by us, including advertising or promotional materials. Prize redemption instructions are deemed to form part of the Terms and Conditions and by entering this Promotion all participants will be deemed to have accepted, and shall be bound by, the Terms and Conditions. This version of the Terms and Conditions applies to Participants (defined below) in the Republic of South Africa.


  1. Important Provisions
    • We have a duty, in terms of the Consumer Protection Act, No 68 of 2008 ("CPA") to point out certain important provisions in these Terms and Conditions to you. The clauses which contain these important provisions and the reasons why they are important are set out below. It is very important that you read all of these clauses carefully and not just what we say below.
  • Limitation of risk, legal responsibilities and liability. Clauses 12, 15, 16, 18 and 19 herein below are important because they limit and exclude obligations, liabilities and legal responsibilities that we and other persons or entities may otherwise have to you.   As a result of these clauses, your rights and remedies against us and these other persons and entities are limited or excluded. These clauses also limit or exclude your right to recover from, or make claims against, Pernod Ricard for losses, damages, liability or harm you or others may suffer as a result of your participation in the Promotion. Clause 17 herein below is particularly important because you take on risk, legal responsibilities and liability.  In terms of this clause, you may be responsible for taxes, fees, claims and other amounts.  You will also be responsible for, and you accept, various risks, damages, harm, and injury which may be suffered by you and others for what is stated in this clause.
  • Indemnities by you. Clauses 18 and 19 herein below requires you to indemnify (hold harmless) us and other persons or entities against claims, loss, damages, and harm that may be suffered by us and other persons or entities as a result of the events set out in clauses 18 and 19 herein below. You are also required to indemnify us and other persons and entities against claims for loss, damages, and harm that may be made by any person or entity as a result of the events set out in clauses 18 and 19 herein below. This places various risks, liabilities, obligations and legal responsibilities on you, and you will be responsible and liable for the payment of the value of the claims, loss, damages, and harm that may be suffered or claimed.


  1. The Promoter is Pernod Ricard [Registration Number: 1994/004226/0 with its registered office at Pernod Ricard South Africa, 2nd Floor, Cape Quarter, Somerset Road, De Waterkant, Cape Town]
  2. The Promotion is valid only in South Africa and is open to every South African citizen that is aged 18 or over.
  3. The Promotion is not open to any agencies, sales agents / merchandisers, packaging suppliers and their immediate family members (spouses, life partners, parents, grandparents, siblings, children and grandchildren) or their business partners, or any person who is (i) a director, member, partner, or agent of, or consultant to the Promoter or any other person who directly or indirectly controls or is controlled by, the Promoter; or (ii) a supplier of goods or services in connection with the Promoter.
  4. Participation in the promotion constitutes your acceptance of these terms and conditions. All information relating to this promotion and published on any promotional material will form part of the terms and conditions of entry.
  5. The promotion will run from 13 November 2017 00h00 and end on 31 December 2017 23h59. No entries received before the 13 November 2017 00h00 and after 31 December 2017 23h59 will be accepted.
  6. Participants wishing to participate in the Promotion must:
    • Purchase a bottle of Olmeca Tequila or Olmeca Altos at participating stores
    • SMS their name & the last 4 digits of the barcode to 36164
    • Retain their till slip for proof of purchase
    • SMS’s are charged at R 1.50 per SMS. Free SMS’s and Bundled SMS’s do not apply
  7. You stand a chance of winning a trip for you and a friend to Mexico. The prize includes;
    • 1 (one) prize of an overseas trip for 2 (two) adults to the home of Olmeca Tequila, Mexcio
    • Accommodation for 2 (two) for X (nights) nights’ accommodation in a X star hotel, based on one room for 2 (two) people sharing;
    • Return economy flights from any South African International airport (closest to the Winner) to Mexico
    • Transfers to and from airport in Mexico
    • Breakfast, lunch and dinner meals and selected Pernod drinks ONLY, any beverages outside of Pernod Ricard products will be for winners own account
    • Reasonable visa cost for entry into Mexico
    • Return airport transfer to the closest International South African airport to the Winner.
  8. The Winner and travel partners must be in possession of a valid passport, valid for at least six months after the date of return to South Africa. The passort should have no less than two full blank pages available. The winner and travel partners must be permitted to travel to the specified destination by the relevant authorities. The winner shall forfeit the prize in the event that for any reason whatsoever, the winner is prevented or unable to travel to the specified destination and within the specified timeframe.
  9. The main prize draw will be awarded by means of an audited draw, which will be conducted in the presence of an auditor, no later than the 15th of January 2018, at the offices of Strike Media.
    • The winner of the trip to Mexico will be notified telephonically
    • The winner will be contacted twice within a 48-hour period, and should they not answer either call, they will forfeit the prize and the first stand-by winner will be contacted
    • The same process will be followed for all stand-by winners who are called
    • In order to claim the trip to Mexico, the winner will be required to send through proof of a valid South African Passport via email, along with a copy of their till slip to prove purchase of a participating Olmeca Tequila or Olmeca Altos Tequila product
    • The winner must be over the age of 18
    • The main prize may not be transferred or exchanged for cash
  10. You may enter the promotion as many times as you like, but you will need to make a new purchase of a bottle of Olmeca Tequila or Olmeca Altos Tequila, for every entry submitted.
  11. As far as the law allows, all Participants indemnify the Promoter, its associated companies (directors, officers and employees) agents and suppliers, against any / all claims for any loss or damages, whether direct, indirect, consequential or otherwise, arising from any cause whatsoever connected to or arising from their participation in any way in this Promotion and/or any receipt of a prize.
  12. Participants may be required to take part in publicity campaigns for broadcast or publishing purposes, such as appearing on Pernod-Ricard & Olmeca Tequila’s Facebook page or Twitter feed. The Participants shall always be entitled to decline the above request. The Participants who take part in any publicity will not be entitled to any payment or other remuneration for such publicity or otherwise. All publicity and other materials will be the sole property of The Promoter.
  13. By taking part in this Promotion, Participants hereby warrant that all information submitted to the Promoter is true, current and complete.
  14. The Promoter may decline to award a prize if there is a reasonable suspicion of any irregularities or fraudulent activities.
  15. As far as the law allows, all warranties and representations in relation to the Promotion not set out in these Terms and Conditions (whether express, implied or tacit) are hereby excluded.
  16. As far as the law allows, the Promoter shall only be responsible for those costs which these Terms and Conditions expressly say that the Promoter will pay. The Participant is responsible for (i) any and all applicable local taxes and fees; and (ii) all other costs incurred by it, or arising directly or indirectly from, the Participant's participation in the Promotion, or from the acceptance, receipt, use or enjoyment of any prize. Without limiting the rest of this clause 17, the participant will be responsible for the cost of submitting proof of purchase and entering the promotion and any data charges that apply, as per the tariff rates charged by the participant’s mobile network provider
  17. The Promoter reserves the right to terminate the Promotion immediately and without notice if circumstances beyond its reasonable control prevent the Promoter, its associated companies (directors, officers and employees) agents and suppliers, from continuing to conduct the Promotion. In the event of such termination, as far as the law allows, all Participants acknowledge that they will have no recourse against the Promoter, its associated companies (directors, officers and employees) agents and suppliers, in respect thereof.
  18. As far as the law allows the Promoter, its associated companies (directors, officers and employees) agents and suppliers, shall not be responsible for a Participant's failure to access the Promotion for any reason whatsoever including, by way of example only, as a consequence of communications or network failures
  19. These Terms and Conditions shall be governed by the laws of South Africa.
  20. If any provision of these Terms and Conditions is found to be invalid or unenforceable by any court of competent jurisdiction, then that provision shall be severed from these Terms and Conditions and shall not affect the validity or enforceability of any remaining provisions.